Augmented Reality in the Olympics

good to see that more great uses of Augmented Reality are being discovered. in the shot below, you can see Michael Phelps and company racing well ahead of the green AR world record line. football fans see this sort of technology every game, but now you can see it in swimming, javelin, and probably some other events that I haven't been fortunate enough to watch.


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as the US team turns, another AR element is added to show that they are leading. this one is a banner positioned and layered to appear as though it is floating on the water.


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